The moment the MOps community has been waiting for has finally arrived: The complete speaker lineup for MOps-Apalooza 2025 is LIVE! And it’s packed with powerhouse voices from across Marketing Ops, RevOps, and GTM.
From AI to attribution, PLG to partnerships, campaign hierarchy to career growth, this year’s sessions are built for every flavor of Ops pro. Whether you’re building from scratch or scaling at the enterprise level, this is where you’ll find the frameworks, playbooks, and inspiration to elevate your impact.
Get ready to hear from the minds shaping the future of operations—because you won’t find this kind of tactical, transparent knowledge-sharing anywhere else.
Featured Speakers & Must-Attend Sessions
Here’s a quick look at the all-star lineup you’ll see at this year’s event:
Opening Keynote
Mike Simmons
Session: Opening Keynote
Kick off the event with energy and purpose—Mike sets the tone for three days of innovation, insight, and operational excellence.
AI, Attribution & Automation
- David Alexander & Jess Kao — Beyond Geek Speak: Architecting MOps for an AI-Led Enterprise
- Jeff Yuille — AI Only Works If Your Data Don’t Suck
- Jon Miller — The Old Playbook Is Dead: MOps in the Age of AI
- Darrell Alfonso — The New Marketing COO: Leading Ops Into Strategic Leadership
- Cory Huff — Build Your First AI Agent—Live!
- Dave Schools — AI Strategies for Segmentation & Personalization
- AJ Navarro — Use AI Better Than the Person Who Replaces You
- Andrea Frazier & Brian Schmid — Elevating MOps Conversations with AI + the C-Suite
Data, Segmentation & Attribution
- Josh Ren — Funnel Vision: Attribution from Click to Close
- Emily Poulton — Power of Segmentation in Marketo
- Mo Langer — Metrics vs. KPIs: Why Most Dashboards Get It Wrong
- Saumya Shah — Automating Lead Flow & Territory Management
- Chelsea Corbett & Mary Souza — Creating a Global Campaign Hierarchy
- Marian Hobinc — QA Culture in Campaign Ops
- Lucas Gonçalves Machado — Create Your Own MOps Assistant With MCP
Cross-Functional Alignment
- Kyle Hayes — Winning a Seat at the Table Through Partnerships
- Cortney Lassetter & Ali Rastiello — From Clean Data to Real Results
- Kerrie Davis — Creating a Unified GTM PipeGen Model with RevOps
- Nancy Chou — Why Embedding SDRs in Marketing is a Game-Changer
- Gillian Murphy — The Art of the Marketing-to-SDR Handoff
Strategy, Career, and Scaling
- Julz James & Courtney McAra — Charting Your Career Path from IC to VP
- Amanda Song — 6 Years in the MOps Trenches: Lessons + Regrets
- Krista Wharton — A Mental Model for Scaling Smart
- Joe Giacalone — How Teladoc Health Automated Lead Routing Across CRMs
- Zach Hoogerland — Rubrik’s Blueprint for MOps Automation at Scale
- Louie Beltran — Streamlining Sales Research With AI
- Todd Sprinkel — A Sprinkel-ing of Hacks From 15 Years in MOps
Modernizing the Stack
- Paul Wilson — Rebuilding Your MAP for AI-Powered, Omnichannel Ops
- JD Nelson & Mitch Janning — How Vimeo Built a Composable MAP for PLG & Enterprise Growth
- Anurag Khemka — Running Campaign Ops Like a Product Team
- Bryan D’Andrea & Danielle Urban — HubSpot Reporting, Demystified
Tactical & Transformational
- Kelsea Morrison — Build a MOps Roadmap That Actually Delivers
- Chloe Pott, Zoe Forman, Kelly Jo Horton & Courtny Edwards-Jones — “Throw the Dice” Returns—MOps Meets Gamification
- Alex Long — How to Build an AI-Enabled Stack You’ll Actually Use
- Ellie Cary & Britney Young — 💅 “Ugh, As If You Know Your ICP” — A Clueless-Inspired Strategy Session
Global Ops & Governance
- Ajay Parikh — Scaling Global Digital Marketing with Limited Regional Resources
- Courtney McAra — Operationalizing Marketability at Scale
- Kelly Greenwalt — Why MOps Must Lead During M&A
- Elizabeth Bresnahan — Bottoms-Up Funnel Modeling for Cross-Team Alignment
Closing Keynote
Frans Riemersma
Session: Three Learnings from MOpza 2025
Frans distills the most impactful takeaways from three full days of insights—don’t miss this mic-drop moment to wrap the event.
Sessions are incredible but YOU bring the magic.
When people talk about MOps-Apalooza, they always rave about the sessions—and rightfully so. We’re talking about the sharpest minds in MOps, RevOps, and GTM strategy, pulling back the curtain on what’s actually working and what’s completely broken. You’ll walk away with pages of notes, new frameworks, and more “aha” moments than your brain can probably hold.
But let’s be honest: You’re not just coming for the slide decks. You’re coming for the magic in the middle. The hallway conversations, the business card swaps over lunch, the Slack introductions that turn into job offers, and the “Hey, we should partner on that” moments over coffee.
The sessions will light you up and leave you feeling inspired and the people will fuel your next big leap.
Haven’t grabbed your ticket yet? Don’t miss the magic!
Tickets are going fast—and prices increase soon. If you’re serious about scaling your career, team, or impact in 2025, this is the event to attend.