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Group 1429

Community-led Content & Sessions
Nov 4 - 6, 2024
Anaheim, california

Community-led
Content & Sessions
Nov 4 - 6, 2024
Anaheim, california

All sessions will be curated by the MO Pros MOps-Apalooza community selection committee.

Pre-order tickets

MOpza Magic Pass

  • Disney Day Included Post MOps-Apalooza
  • Exclusive VIP Offsite Event
  • Exclusive VIP Shuttle to Event
  • VIP Check-in Line
$1,999

EARLY BIRD
MOpza Magic Pass

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  • Upgraded Room at host Hotel at no charge
  • Disney Day Included Post MOps-Apalooza
  • Exclusive VIP Offsite Event
  • Exclusive VIP Shuttle to Event
  • VIP Priority Check-in Line
$1,999
Camp-MOpza Ticket

Access up to TWO workshops at no additional cost
Hands-on learning from natural practitioners

  • $1799

  • EARLY BIRD
  • $1499

Courtney McAra 1

Marketo API Crash Course

90 min.

The Marketo API crash course is comprised of 5 different lessons that will ease you into making Marketo API requests and then show you how to embed these requests in the Python programming language and the Zapier automation tool so you can automate and streamline your workflows.

Courtney McAra 1 1

How to prove marketing’s impact

90 min.

There is no shortage of stats that prove the CEO and CMO are rarely aligned in B2B SaaS (80% of CEOs don’t trust or are unimpressed by their CMO, 22% of CMOs feel the CEO understands what marketing does…). While there’s a lot of baggage behind these numbers, learning how to speak the language of the rest of the C-Suite and consistently using the right metrics go a long way in establishing credibility.

Courtney McAra 1 2

Create a marketing reporting strategy that generates insights and predictability

90 min.

Many marketing organizations struggle to understand what to report on, when to report on it and how frequently. In this course, you’ll learn about how to get started creating a marketing reporting strategy that enables you to focus on the metrics that matter, while enabling actionable insights within a repeatable and predictable framework.

Courtney McAra 1 3

Learn the roadmap secrets to running MOps like a strategic organization

90 min.

Learn how to run MOPs like a product, with hands-on exercises to build business cases for resources/funding and to roadmap your key MOPs programs using time-tested frameworks. You will receive in-session feedback from instructors and have post-event access to expert guidance over email 

Kelly Jo Horton

Managing your Martech Stack: How to audit, build, optimize, repeat

90 min.

Whether you have inherited an existing martech stack, or find yourself in a role where you are tasked with architecting a martech stack from the ground up, this course is for you. Building and optimizing an efficient, functional and scalable stack requires you to understand every aspect of a business, not just the technology piece. Every process starts with this question to your stakeholders:

what 2023 attendees have to say

I loved how the conference was tech-agnostic. It allowed one to think about how to apply key concepts without feeling 'I don't have this tool, so I don't know how I can implement this for my company.' The session topics had a variety levels of MOPs, offering something for everyone. The keynote and closing speeches were fabulous and highlights of each of those days!

Having the virtual option was great. I appreciate that the sessions are available past the conference date. Lead management sessions were great!

The chance to talk about best practices and advances in the field in a non-vendor way.

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what 2023
attendees
 have to say

How likely are you to recommend this conference to a colleague or friend?

Based on 80+ reviews

I loved the variety of sessions for MOPs professionals - the topics touched on a little bit of everything and I appreciated the sessions including everything from beginner to forward-thinking thought leadership.

The mops and rev ops specific content. Most larger, vendor conferences do not cater to our needs. This conference did! Please have it next year.

Sessions were awesome. Also, live music was a great addition!

I loved connecting! MOps feels siloed a lot so this was an awesome experience to connect with colleagues

The presentations were incredible with lots of tactical and strategic takeaways.

Networking, Community grown vibe, Insightful sessions, Great venue, Booth area was vibrant.

MOps-Apalooza

Monday 11/4/2024

Live courses offered by community leaders Welcome reception for all guests (4 to 7 pm)
limited availability

Tuesday 11/5/2024

Conference Day 1 (9 am to 6 pm)
Evening networking activities (TBD)

Wednesday 11/6/2024

Conference Day 2 (9 am to 6 pm)
MOpza Game Night

Thursday 11/7/2024

VIP Disneyland Day!
VIPs ONLY