Let’s clear something up: MOpza isn’t over but it is evolving. And it’s coming back in 2026.
We’ve seen the questions, the comments, the speculation. So let’s be transparent. Because if there’s one thing this community thrives on, it’s clarity and connection.
When we shared that MOpza wouldn’t return in its traditional in-person format, the response was powerful.
You told us that MOpza matters. That it’s a catalyst for connection, learning, and professional growth. And we agree!
The energy in the rooms. The hallway chats. The spontaneous breakthroughs between sessions. Those are the things that made MOpza special. But scaling that kind of experience sustainably—year after year, with a small team and big ambitions—just wasn’t realistic long-term.
We had to ask ourselves: how can we preserve the magic of MOpza… without burning out the people behind it?
We knew we needed to evolve.
In 2026, MOpza is coming back as a virtual experience.
This new chapter isn’t about scaling back; it’s about scaling differently. By going virtual, we can:
This new format of MOpza is about reimagining the future together.
We’ve captured some of the best moments from last year in our MOpza recap video. Watch it. Feel the energy. Then imagine what it could look like when we bring that spirit into a virtual world with fewer limits and more community-driven input.
We aren’t abandoning in-person community. We’ll still be participating in Demand & Expand in 2026 and we’re doubling down on our Local Chapters (which you can find in Circle). There will be more opportunities for us to bring together MOps leaders like you when we free up the massive resources that went into pulling off MOpza as an in-person conference.
If you want to be a part of the momentum, membership is the best way. When you join MarketingOps.com as a Pro or Pro+ member, you’re not just unlocking access to workshops and resources. You’re fueling the infrastructure that allows experiences like MOpza to exist.
If MOpza matters to you, membership is the best way to be part of what’s coming next.
We get it. Virtual can’t replace everything. If in-person connection is what you’re craving, there are still ways to make it happen:
Whether online or off, there’s always a place for you in this community.
This is a new chapter, but the heart of MOpza hasn’t changed. It’s still built on curiosity, connection, and community. It’s still for the people who make marketing operations work — often behind the scenes, often without credit.
You believed MOpza was worth fighting for and we’re incredibly grateful for that.
Let’s build the future of this community together.
A Content Leader with over ten years of experience in the tech industry, I love working with entrepreneurs and non-profits and helping bring their stories to the world. You can learn more about my work and schedule a consultation at agwrites.com.
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