During this ParDreamin’ 2020 session, I talk about Pardot Dynamic Content and how it can be used throughout Pardot. Be warned It’s a fast pace video! So if anyone has questions or would like to dive deeper, find me in the MO Pros Community! 🙂
It would be a shame to just show / talk about Dynamic Content. The purpose of the content is to be personal, adjustable, and engaging. So I built a pardot Micro-Site using only pardot features, dedicated to be a Dynamic Content Playground! Click here to access the Microsite! Throughout the site you’ll see little magnifying glasses. Click these! They will show you what’s going on inside Pardot.
Email:
One of the most powerful tool as marketers is Email. Direct communication with our leads, prospects, and customers. The difference between a bad, good, and great email can make all the difference. See how Pardot Dynamic Content can be used (interactively).
Landing Pages & Forms
Pardot Landing Pages can be a powerful conversion tool. See how Dynamic Content can elevate that experience to be more personal. Navigation, Headers, and entire sections of your page. Nothing is off the table with Dynamic Content
Use Case: Account Based Marketing
Dynamic Content isn’t just about Landing Pages, and Emails. You can use it on a program / campaign level. In this use case – we see how we can GATE and UNGATE resources based on if the user is in your ABM / ABX market.
Your Customer Relationship Management (CRM) and Marketing Automation Platform (MAP) are invaluable tools for any organization – but they don’t always play nice. Hi, my name is Timea Kachnic and I’m a Marketing Operations Manager at National Instruments (NI), the leader in test and automated measurement systems. Recently, I joined
Marketing operations have been around for decades, but it was not until the rise of MarTech that the industry experienced significant growth and evolution. In this blog post, we will take a closer look at the history of marketing operations and how it has evolved into the MarTech industry we
Marketing is an ever-evolving field, and as technology continues to develop, so does the way marketers work. The intersection of marketing and technology is where MarTech comes in. MarTech, short for marketing technology, refers to the tools and technologies used by marketing professionals to execute their marketing strategies. In this
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