Kobi is a serial entrepreneur with over 20 years of experience in software development and innovation. He currently leads Forwrd.ai, a cutting-edge agentic enterprise AI platform designed for Go-To-Market teams. Prior to this, Kobi led the global product strategy group at WalkMe, focusing on scaling, growth, and driving innovation. He joined WalkMe through the acquisition of Abbi.io, a mobile AI company Kobi co-founded, where he served as CTO and led both product and technology development. Before WalkMe, Kobi was the Founder and CEO of a successful consumer music-tech company with millions of users. His career began as a software engineer, architect, and manager at various startups and SAP, where he honed his technical and leadership skills.