To my knowledge, MO Pros was the first dedicated space to connect with fellow like-minded peers in Marketing Operations, regardless of your technical background or place of employment.
This community has been the highlight of my career.
I get to watch our amazing community of passionate, tech-savvy, and strategic leaders and learners who rally together to support each other and elevate the profession in new ways. Every day, I am inspired by the knowledge being exchanged, the cumulative intelligence growing, and connections we are building.
We can all feel the tidal shift happening in our profession and the MarTech industry at large. It’s like a wave swell in the ocean, you can see it forming in the distance and you know … “that’s going to be a big one.” 🌊
As I recently mentioned, I decided to jump off a rocket ship 🚀 to focus on something I believe is really big!
That something (as you likely guessed by now) is Marketing Operations and now, alongside the community, I’m going ALL IN.
The momentum of our industry is in motion and now it’s time to see just how big of a splash we can make!
1. With a true community of practice we’ll establish and shape the future of Marketing Operations.
The MO Pros has and always will be a Community of Practice, independent of any direct business or brand affiliation.
We will have a relentless focus on elevating the Marketing Operations Profession and its practitioners.
Our community will iterate, improve, and build upon the amazing and inclusive community and its programs.
We will continue to be a safe place for MO Pros of all backgrounds – and I mean that both from a MarTech perspective and the human perspective 🏳️🌈.
We will celebrate diversity of thought – HT to my mentor M.H. Lines who champions diversity of thought within her organization.
@dharmesh, CTO at HubSpot recently had this to share too:
With very few exceptions, the majority of products in the Marketing Automation and MarTech space have completely failed to build products and features for the Marketing Operations Professional. The industry just keeps giving us more tech to integrate, manage and maintain.
What we need next are tools that are purpose-built for MO Pros to:
build centers of excellence that help us demonstrate ROI and earn us a seat at the proverbial “table” of leadership
help us easily and efficiently accomplish work that we NEVER have time for (hang on, I have another fire 🔥 to put out)
prove that we’re getting the most out of the technology we’re managing
With the help of some community members, I’ve been quietly cooking up a tool for MO Pros but we still need more feedback.
If you’re fed up with tools that you have to manage and maintain and want tools that enable you to be successful as a Marketing Operations Pro, please connect with me, and let’s build something… together!
Mike Rizzo, is the Community-led Founder of MO Pros and MarketingOps.com.
With his extensive background in marketing Mike helped build, launch, manage and optimize Mavenlink's first-ever user community and Client Advisory Board programs. He is the founder of MO Pros - The Community for Marketing Operations Pros that is growing with an average of 110 new members every month. He is also the co-host of the podcast called Ops Cast by MO Pros.
As the founder of MarketingOps.com, Mike is taking a community-led approach to building resources that are purpose-built for MO Pros.
Integrating Google Sheets with Zapier will allow you to unlock a whole new array of automation possibilities for the data in your spreadsheets. This post will show you how to use Zapier with Google Sheets by walking through the 3 different options for importing data into Zapier using the Google Sheets app.
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